ATTENTION EXPERTS, COACHES & SPEAKERS:

Learn The Playbook Behind $60M+ Sold In Event Ticket Sales

EVENT SALES MASTERY

OCTOBER 3-5TH, 2025 | MIAMI, FL, ESA HEADQUARTERS

WHO THIS IS FOR?

  • Coaches & Consultants who want to take their business to the next level with a live event

  • Business Owners & CEO's who want to systemize their event process into a profitable, repeatable model

  • Entrepreneurs who want to build their inner circle and surround themselves with 6 & 7 figure earners

  • Authors & Speakers who are serious about growth and ready to scale through events

What YOU'Ll learn at event sales mastery

PAID ADS SYSTEM

  • 3-Steps To Get HOT Leads Using Meta Ads

  • How To Write Ad Copy For Events In 10 Minutes

  • How To Scale Your Ads Without Lead Cost Rising

  • How To Target The Right People & Convert Them

WEBSITE FUNNEL SYSTEM

  • How To Generate 5X More Leads On Your Website

  • Why Leads Are More Valuable Than Sales

  • Our Exact Event Website Framework + Design

  • How To Write + Film The Perfect VSL For The Site

SALES SYSTEM

  • Get Instantly Notified For Every New Event Lead

  • How To Call A New Lead In Under 5 Seconds

  • How To Sell a Ticket Over The Phone In 5-10 Mins

  • How to Pitch Offer At The Event To Earn $100k+

NURTURE SYSTEM

  • How To Automatically Follow-Up w/ HOT Leads

  • How To Get Interested Leads To Call YOU

  • How To Turn "Ice-Cold" Leads Into Ticket Sales

  • The Process We Use To Close Tickets Over Text

TWO TICKET LEVELS

EXECUTIVE

  • Access To The Full 2-Day Hands-On Workshop Going Over Our Event Sales System for 6-7 Figure Events

  • 150+ Point Checklist With Everything You Need To Have A Successful & Profitable Event

  • Event Sales Mastery Workbook

  • Tabled Seating for your Laptop

  • Lunch with our Founder Brian Rand & Entire ESA Team BOTH Days

VIP

  • Everything from Executive, PLUS…

  • You’ll get Seating Up Close up front

  • Dinner at Brian’s Penthouse Friday & Saturday Night 

  • BONUS Platinum Day on Sunday which includes…

    • Private Mastermind from 9am-1pm at Brian's Penthouse

    • Private Yacht Party from 4pm-7pm

    • Q & A, Brainstorming, Networking with others High-Level professionals doing events 

    • Live Calls & Roleplaying Scripts with Brian for your Event

OUR MISSION

To help entrepreneurs scale their business through the use of live and virtual events. We want to help 1,000 business owners have their first $1,000,000 event.

LEARN FROM the Experts Who Sell Out Events for Industry Giants

From big-name coaches to world-renowned speakers, our proven ticket sales strategy turns your audience into a full house

MEET THE FOUNDER & CEO

Hey, Brian Rand!

With 20 years of experience leveraging events to drive business growth, Brian Rand has built a remarkable track record in the industry. He founded, scaled, and eventually sold a thriving co-working space with 400 active members, all brought together through the power of events. His expertise extends to working for Dale Carnegie, where he successfully sold out monthly “How to Win Friends and Influence People” communication events, demonstrating his skill in both marketing and audience engagement.

Brian also spent three years alongside industry giants Grant Cardone and Brandon Dawson, further refining his understanding of scaling businesses through impactful events. His career is defined by a unique blend of entrepreneurial success, strategic partnerships, and a deep knowledge of event-driven business scaling.

  • On sales team that Sold Out 35,000 at Marlins Park.

  • Was top rep at every live sales event. 

  • New product representative for live sales.

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